In an earlier blog post, we described the pilot with a chatbot on the NPO Radio 5 website. On all programme pages of the website, there was a chat icon available that invited people to ask questions about programmes, events, music, vote on a poll, or just start a chat. In this blog post, you can find an overview on our learnings and insights.
Pilot at NPO: the Audio To Go app
Pilot at NPO: a chatbot for NPO Radio 5
As part of MARCONI, public broadcaster NPO and service provider Faktion developed a chatbot for the radio station NPO Radio 5. Listeners are able to ask questions about the different radio shows (time and day, what is it about, who is the presenter), the DJ’s, songs, competitions and more general frequently asked questions such as “How can I listen to the station abroad?” or “How can I listen to a programme that’s already been broadcasted?”. Via smart connection with the editorial radio system, questions about programmes, songs and DJ’s could be automatically answered, as all the information is already available.
How MARCONI supported and increased listener interaction during Music for Life
As of 2006, Flemish radio station Studio Brussels organises the yearly charity event Music for Life, as part of the “Warmest Week”. Studio Brussel calls on their listeners to set up a campaign for a cause that lies close to their hearts. Since 2015, these campaigners have their own app, which enables them to share their story and better connect with their radio station. Behind this app lies the technology of MARCONI. In this blog post, you can find an overview of what MARCONI contributed and piloted at Music for Life.
Meet Maarten Wijnants from Hasselt University
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