Use case #3: Co-creating content

Use case #3: Co-creating content

Interaction and community are key in the future of radio. But how are we able to collect, manage and use input from various interfaces in an efficient way? Enter the MARCONI platform. Have a look at this third use case and find out how radio presenter Jan and listener Bernd are able to co-create stories on the radio.

Use case #2: Enabling relevant feedback for the listeners

Use case #2: Enabling relevant feedback for the listeners

Read here our second use case that describes the value that MARCONI offers to its listeners by enabling feedback. MARCONI uses the insights of the chatbot to better respond to the questions and needs that live with the audience. Training of the chatbot improves the interaction with the listener.

Use case #1: Enabling relevant listener feedback for the editorial team

Use case #1: Enabling relevant listener feedback for the editorial team

We have paused our Tuesday interview posts to present you our MARCONI use cases! The following month, we will publish stories that illustrate the value of MARCONI for radiomakers and listeners. The illustrations have been made by MARCONI member Sandy Claes, whose interview will also be posted shortly 😉 Read the first use case here!

Meet Tatjana Vandenplas from VRT

Meet Tatjana Vandenplas from VRT

"I will always look for ideas and concepts that we can make tangible and that we think will have a noticeable impact within the next 2 years." As Innovation Development Manager at VRT, Tatjana Vandenplas want to establish a link between technology, end users and the business.

Meet Dennis Laupman from Pluxbox

Meet Dennis Laupman from Pluxbox

"I think we should teach radio to fall and get up again." Dennis Laupman, CCO at Pluxbox, says that radio needs to grow, in accordance with the changes in media consumption. Community is key and the MARCONI platform can deliver the added value.

Meet Alexandru Stan from IN2

Meet Alexandru Stan from IN2

As an Innovation Manager at IN2, Alexandru Stan is constantly on the lookout for innovating and customer-oriented solutions to manage, access and publish content. In that perspective, MARCONI enhances the radio experience for both listeners and radio makers. In Alexandru's words: "Building the digital communication mechanisms to allow listeners and radio makers to come closer together and interact with one another can be very impactful."

Meet Maarten Wijnants from Hasselt University

Meet Maarten Wijnants from Hasselt University

"Instead of opting for a "develop first, validate after" strategy, MARCONI embraces a user-driven development methodology that encompasses continuous validation by domain experts and/or end-users." Introducing Maarten Wijnants, Senior Researcher at Hasselt University.